Resources & Insights

Meet 15 GTM leaders shaping how companies grow in 2026, from Alex Hormozi and April Dunford to Mark Gordon and today’s leading voices in sales, marketing, growth, and GTM strategy.

Why the strongest guarantee in B2B sales isn't a refund clause. It's proof. A founder's blunt answer on a sales call, plus two lessons on sales culture and no-show rates.

A messaging campaign built for one audience got sent to another. Here's what that mistake reveals about matching your message to the right room, not just writing better copy.

An Illinois estate planning firm spent $400K per year on marketing for a decade with zero attribution and a 10-year revenue plateau. Four months into a GTM transformation, they posted the best month in firm history: $260K, more than 30% above their previous record, with the referral engine barely running.

A managed IT services provider went two full years without a single new client. Six months after a GTM transformation, they had closed 15 new clients and added over $1M in new annual recurring revenue.

A managed services provider in ambulatory healthcare grew qualified pipeline from $2.2M to more than $10M in four months. Same team. Same effort. A GTM system that finally matched the people running it.

Josh Webber, CEO of Big Red Jelly, joins Mark Gordon on niching down, pricing by close rate, and building a $10M agency with fewer, better people.

Ricky Sun studied computer science at Qinghua, built a career as a Silicon Valley IT veteran, and then spent the last seven years betting against the large language model wave entirely. His company Altipa builds real-time graph databases with ontology.

Bhaskar shares what has worked over 30 years, why trade shows and word of mouth still carry the business, and the real constraints of his industry, including confidentiality agreements that limit what any client work can be shown publicly.